Is email marketing still an important and effective strategy for communicating with prospects and customers? You’ve most likely heard people say email marketing is dead. While some people like to say that this form of marketing is no longer effective, you need to ask yourself whether it’s actually true or...
7 Reasons Why Website Speed Matters
How important is it to make sure your website loads quickly? Do a few seconds actually make a difference when it comes to site visitors staying on your site and eventually converting to leads and sales? The answer is a resounding “yes”. You need to invest time with website speed...
Remarketing VS Retargeting – 9 Differences You Need To Know
Given how popular digital marketing strategies have become since the turn of the century, there is no denying the effectiveness of these strategies. Each strategy such as paid advertisement or social media marketing work in their unique ways. Because of this, some strategies are more fitting for businesses than others...